Business | Pest Management Professional

What’s your quality assurance process?

Does your company have a system in place to monitor quality, or do you just wait for complaints and address...

Operating by the book

Pest management professionals (PMPs) must have a playbook ready at all times. Several years ago, I created our Daily Operations...

Stop complaining, start optimizing

It seems the vast majority of pest management professionals (PMPs) I’ve spoken with are disappointed with their SEO rankings. When...

Business boosting apps

Many of us have used our mobile devices for downloading free or cost-based applications, or apps. There are apps for...

Operating by the book, PMP style

Pest management professionals (PMPs) must have a playbook ready at all times. By Ray Johnson Several years ago, I created...

What’s your plan for the future?

What have you done during the past year, month or week that has helped change your business or service offerings?...

Smarter smartphones: Is your business keeping up?

Ten years ago, when we talked about using personal digital assistants (PDAs), we were considered cutting edge because we could...

Invest in employee training

In my June column (“Hire RoboTechs,” page 90), I wrote about the importance of screening and hiring technicians with the...

Improve client interaction and employee efficiency

Webinars – interactive seminars that use a computer presentation format to deliver a message and allow participants to communicate with...

Social media’s glass house

In today’s transparent world, are you comfortable with what’s being said about your company, considering social media? There are many...

Sales infusion

As bed bug management technologies, techniques and related business practices evolve, services are becoming more affordable to hard-bit consumers and...

Sticking to the script

Does your company train your employees about what to say? I’ve found writing suggested responses often helps employees do a...

Measure your social media marketing effectiveness

Recognizing the subjective value of social media marketing (SMM) has becomes increasingly important, as companies search to quantify their return...

Determine ROI for significant business expenditures

As an accountant, I’m often asked about significant expenditures, such as a new piece of equipment or marketing campaign. The...

E-reading made E-asy

We’ve all seen e-readers being used by people on buses and in doctor’s office waiting rooms. Although there are many...